Social Media Copywriter Assessment

The last step of The Snow Agency’s application process is our skill test assessment.

For this skill test, you will write ad copy for a Facebook ad.

Complete the skill test to the best of your ability.

FitChoice

https://www.fitchoice.co/pages/svest

50% OFF

Sweat Vest

Women Ages 25-35

For this skill test, you will be writing copy for a Facebook Video ad. You will be writing everything from the ad copy, to the on-screen text for the video.

Name *

First

Last

Email *

Instructions

Part 1: On-Screen Video Copy

Write the on-screen text for this video. Include a timestamp for each section.
For example:
(0:00 - 0:10 - ENTER TEXT HERE)
(0:11 - 0:20 - ENTER TEXT HERE)

Enter Your On-Screen Text Here: *

Choose timestamps and text that will match the provided video.

Part 2: Testimonials

Write a “hypothetical” testimonial that would encourage the target market to purchase this product. In a real request, you would select from several options from a client’s website. Here, we want to see if you know what a good testimonial would look like. *

(Don’t use one of the testimonials from the landing page.)

Part 3: Facebook Ad Copy

Next, you'll create two variants of body text to accompany the video in your Facebook Ad.

Use the ad parlor mockup generator two write two variants of Facebook Ads for the "sweat vest" product. When you're finished, upload a screenshot of BOTH the "newsfeed" and "mobile" formats.

Mockup Generator Link:

http://admocks.adparlor.com/#facebook/website_clicks/video

Ad Copy Variant 1 - Facebook Ad Mockup

Variant 1: Add the copy you just wrote to the "AdParlor mockup generator", and upload screenshots of the final ad. Upload BOTH “Newsfeed” and “Mobile” formats. *

Click or drag files to this area to upload. You can upload up to 2 files.

Mockup Generator Link: http://admocks.adparlor.com/#facebook/website_clicks/video

Variant 1: If your text gets cut off because it's too long, paste it here so we can see it.

Example:

Message:
"enter message text"

Link Headline:
"Enter link headline"

Ad Copy Variant 2 - Facebook Ad Mockup

Variant 2: Add the copy you just wrote to the "AdParlor mockup generator", and upload screenshots of the final ad. Upload BOTH “Newsfeed” and “Mobile” formats. *

Click or drag files to this area to upload. You can upload up to 2 files.

Mockup Generator Link: http://admocks.adparlor.com/#facebook/website_clicks/video

Variant 2: If your text gets cut off because it's too long, paste it here so we can see it.

Example:

Message:
"enter message text"

Link Headline:
"Enter link headline"

Name

If you have any questions or concerns about your application, please don’t hesitate to contact us!

You can reach us at hello@thesnowagency.com.

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Social Media Copywriter Skills Test

job overview

Business Name

Product Webpage

Value Proposition

Product Name

Target Audience

let's get started...

Instructions

Part 1: On-Screen Video Copy

Part 2: Testimonials

Part 3: Facebook Ad Copy

Ad Copy Variant 1 - Facebook Ad Mockup

Ad Copy Variant 2 - Facebook Ad Mockup

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